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We have been doing it for over years. We operate over stores in 49 U. Shop, Save, Support Veterans!

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Today our corporate headquarters are located in Plano, TX. Penney got his start with the Golden Rule stores in Colorado. By , Mr. Penney had 34 stores. In , all stores were consolidated under the J. Penney name. This is when William Henry McManus joined the company as a co-founder. One of J. Sam of course went on to found Walmart in Check out Gifts and our Clearance page too.

Check our Seasonal Clothing lines each season too. Its competition decreased in , when Sears exited the catalog business, leading JCPenney to be the largest catalog retailer in the US. This led JCPenney to open its first true internet store in , years before many other stores were online.

This store was successful, though this was before it was easy to use a coupon or readily available promo codes online, which make shopping more affordable today. JCPenney continued to grow in the early s, selling off their direct-marketing insurance unit and Eckerd division while adding additional stores.

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JCPenney continued to make it easy for customers to use a coupon in store or online at this time. They also continued to make wide use of specials and coupon codes, helping drive sales for the company. However, JCPenney also hit some tough times, and exited the catalog business in while also closing all of its outlet stores.


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  • Some of those stores were replaced by regular JCPenney stores, however, so the total reduction in store count was not as severe. During this time, the company continued to offer coupon codes and discounts regularly for its customers.

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    Due to the economic difficulties, the company decided to try a new approach, hiring Ron Johnson in to revamp the store. The company took a large financial hit and lost many customers. At the same time, the company invested heavily in a Shops strategy, altering stores from their more traditional format. Johnson was fired in April of after only 17 months, and the former CEO, Mike Ullman, was brought back in as his replacement. Rather quickly, the company returned to its aggressive discounting model, continuing to offer lots of coupons and other savings mechanisms for customers.